Founded in 1926, the AV Browne group are one of the longest established and fastest-growing marketing communications firms in Ireland. The agency has five primary divisions, each reflecting key aspects of the communications mix, staffed by a team of over 80 marketing and communication professionals based in offices in Bedford Street, Belfast and Dartmouth Square, Dublin. The firm has been shortlisted for an award based on excellent work undertaken for BT in Belfast. BT Consumer North set out to increase its broadband business in the face of intense competition, and AV Browne developed highly effective advertising to deliver the required results, particularly through a TV campaign.

Bank of Scotland (Ireland) is among Ireland's most successful banks and is part of HBOS plc, one of the largest banks in Europe. It employs 1300 people across Ireland, at its offices in Dublin, Belfast, Cork, Galway, Limerick and Waterford. The bank offers services such as business and property loans, current accounts, integrated and acquisition finance, asset finance, and treasury. It also provides motor finance and residential mortgages to the general public. Halifax is the new name for Bank of Scotland (Ireland) personal banking, the first completely new high street bank in Ireland for some 120 years, providing personal banking products such as mortgages, loans, savings, credit cards and investment products.

With over 1.8 million customers, the Electricity Supply Board (ESB) is one of the largest service providers in Ireland. Founded in 1927 the ESB is a statutory corporation. It is a vertically integrated utility and it includes a number of divisions which are ringfenced and operate independently in the electricity market. The ESB Group is the leading Irish company in the energy utility sector. ESB Customer Supply is the division of ESB that is responsible for managing customers' electricity supply accounts. Customer Supply issues customers bills and provides information that helps customers to get the most from their use of electricity such as information on safety and energy conservation.

Horse Racing Ireland is the national authority for racing, responsible for its overall administration as set out in legislation. It is financed by profits from the Tote, funding from on-course and off-course bookmakers, and a direct grant from Government. The mission of the authority is to develop and promote Ireland as a world centre of excellence for horse racing and breeding. Its Marketing function is responsible for the promotion of racing, with its main task being to grow attendances at racecourses. The strategy revolves around recruitment of new racegoers, principally from the 20-29 year old age group, to retain the loyalty of existing racegoers, and to promote social and occasional racegoers to become regular attendees.