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Loyalty Marketing Award

Loyalty Marketing Award
Loyalty marketing describes a focus on building customer retention and advocacy through incentives, providing marketers with a means to acquire new customers, reduce churn rates, increase average spend and increase margins. Loyalty programmes are geared to strengthen customer relationships by offering rewards for repeat purchases. This award will recognise businesses that have successfully implemented a customer loyalty strategy, involving the tracking and analysis of individual customer transactions, development of effective incentives, meaningful metrics and feedback loops, all combining to deliver profitable outcomes.
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Judging Schedule
View the 2019 judging Schedule
Previous Winners
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